The Top 3 Keap Infusionsoft Alternatives for Your Small Business in 2024?

Are you looking for the best Infusionsoft Keap alternatives?

Let’s talk about the best alternatives to Infusionsoft by looking at some of their competitors in marketing automation software, sales automation, and CRM

Small business owners have a lot of choices to make when it comes to marketing automation. Infusionsoft is a popular option, but there are several other good choices available as well. In this article, we will discuss the top 3 Infusionsoft alternatives for small businesses. Each of these platforms offers similar features and benefits, along with unique features that may be a better fit for your business than Infusionsoft. So to be sure that you’re making the best decision for your business, keep reading to learn more!

As an Infusionsoft consultant, we are very familiar with Infusionsoft and the pros and cons of its use in business.  We have been helping business owners with Infusionsoft consulting for years now. Let’s take a look at some of the Infusionsoft alternatives and competitors.

Are you having a problem with your current platform?

Do you want Infusionsoft alternatives to replace what you have because you are having problems? Automize is a Certified Infusionsoft specialist and can help fix what you already have set up.  Are you having issues with deliverability?  Marketing automation tool? Leadpages? Automating a marketing campaign? Look at our Infusionsoft case study page here to see a few examples of how we have helped others who were considering looking for Keap alternatives.

What Does Your Sales Team Need When Looking For Keap Alternatives?

CRM – Customer Relationship Management – Email Marketing – Specific Sales Processes?

First, determine what you need – do you need a CRM?  What components do you need?  What features are your sales team looking for to handle their contact management? Before you start comparing to Infusionsoft, you should know the answer to this. Infusionsoft is one of the best options on the market, but it also is one of the most difficult to set up for marketing and sales.

This will help direct you to your favorite Infusionsoft alternatives

Competitors and Alternatives to Infusionsoft

There are other great Infusionsoft alternatives on the market – but we feel these are the top three (plus the bonus 4th review!).  Our Infusionsoft alternatives choices:

1. ActiveCampaign

2. Ontraport

3. Hubspot

   Bonus review – adding a review of Salesforce too!

As in any business decision, you need to look at the pros and cons of each.  Of course, you also have to know what functions you need for a platform to be successful for your business.  Do you have memberships to manage?  Do you need social media integration?  Do you need CRM?  Do you need project management?  You need to know these things before choosing the best platform for your needs.  As an Infusionsoft expert, we use Infusionsoft daily, and it does have its advantages – but not everyone needs all of the tools they have on the platform.  And there is a big learning curve for someone just starting out.

Infusionsoft vs ActiveCampaign

In the comparison of ActiveCampaign vs Infusionsoft, ActiveCampaign is our choice as a great Infusionsoft alternatives.  ActiveCampaign’s pricing plans are based on the number of contacts in your database. Their platform includes features like automation builder, split testing, and sales CRM integration. ActiveCampaign also offers a wide range of integrations, so you can connect their platform to the other tools that your business uses.  And the best part, it is much simpler and easier to use, which is why we are also an ActiveCampaign Certified Consultant.

ActiveCampaign is a popular Infusionsoft alternatives because it offers many of the same features at a fraction of the cost. It’s also known for its ease of use, making it a good choice for small businesses that don’t have a lot of time or resources to devote to learning a complex platform.  As ActiveCampaign consultants, we can help you choose the best one for your business.  For a majority of our clients, ActiveCampaign is our choice for Infusionsoft alternatives.  Check out ActiveCampaign here.

Infusionsoft vs Ontraport

In the comparison for Ontraport vs Infusionsoft, this is the best choice if you need membership sites and built-in CRM functionality.

Ontraport is one of the most popular Infusionsoft alternatives and it’s easy to see why. Ontraport offers many of the same features as Infusionsoft, but it also has some unique features that make it worth considering. For example, Ontraport includes built-in CRM functionality, which Infusionsoft does not. This can be a major advantage if you’re looking for an all-in-one solution for your business.  Ontraport offers a membership site function that no one else offers.

It is a must for anyone who is selling anything behind a paywall and needs sales and marketing software.  You can set different membership levels, create a customer care center, set up drip campaigns for members, and manage memberships.  It offers better SMS marketing and Facebook ads.  It has more email template options and great support.  Ontraport is definitely a contender in Infusionsoft alternatives.

Infusionsoft vs Hubspot

In the comparison of Hubspot vs Infusionsoft – Hubspot is great for building and hosting your website, creating and executing your marketing, and delivering a great customer service experience to your customers.  It also allows you to build a data framework that your company can run on.

In the world of small business marketing automation, Infusionsoft and Hubspot are two of the most popular contending software platforms. Though both have their pros and cons, depending on your specific needs, one may be a better fit for your business than the other. Here’s a quick comparison of the two:

Infusionsoft is known for its comprehensive toolset – it really is an all-in-one solution for small businesses when it comes to sales and marketing tasks. Everything from email campaigns to eCommerce to CRM is included in Infusionsoft’s platform. However, this level of detail can also be Infusionsoft’s downfall; because there are so many features, the learning curve can be fairly steep and it can take some time to get Infusionsoft fully up and running.

Hubspot, on the other hand, is known for its ease of use. The platform is much more intuitive than Keap and doesn’t require nearly as much of a time investment to get started. Additionally, Hubspot offers a number of features that Infusionsoft doesn’t – most notably, its live chat functionality and robust blogging toolset. However, because Hubspot doesn’t have as many features as Infusionsoft, it may not be able to completely meet the needs of your business.

So which platform is right for you? It really depends on your specific business needs and goals. If you’re looking for an all-in-one solution that has a bit of a learning curve, Infusionsoft may be the right choice. But if you’re looking for an easy-to-use platform with some great additional features, Hubspot is worth considering as one of the Infusionsoft alternatives.

Infusionsoft and Hubspot are both great marketing automation platforms for small businesses – it really just comes down to finding the one that’s the best fit for your specific needs.

Infusionsoft vs Salesforce

Salesforce and Infusionsoft are both popular customer relationship management (CRM) software options, but they have distinct differences that make them suitable for different business needs. Salesforce is a robust CRM platform that offers a wide range of features and integrations, making it ideal for large enterprises with complex sales and marketing processes.

On the other hand, Infusionsoft is a more focused CRM solution that caters to small and medium-sized businesses, particularly those in the e-commerce industry. Infusionsoft provides a comprehensive suite of tools for managing leads, automating marketing campaigns, and handling sales processes. Ultimately, the choice between Salesforce and Infusionsoft depends on the specific requirements and size of your business.

What About Clickfunnels and Infusionsoft?

Infusionsoft and ClickFunnels are two popular marketing automation platforms that offer unique features to enhance your marketing campaigns. Infusionsoft is known for its robust campaign management capabilities, allowing you to create personalized and targeted campaigns that nurture leads and drive conversions. With Infusionsoft, you can easily segment your audience, send automated emails, track customer interactions, and analyze campaign performance.

On the other hand, ClickFunnels is a versatile sales funnel builder that focuses on creating high-converting landing pages and sales funnels. It offers a user-friendly interface and a wide range of templates to help you design visually appealing and effective sales funnels. While both platforms have their strengths, the choice between Infusionsoft and ClickFunnels ultimately depends on your specific marketing goals and preferences.

Which alternative should you choose for your small business?

How to determine the best Infusionsoft alternatives for you – our feedback as an Infusionsoft Certified Consultant

When choosing the right platform for your business, be sure to make you are very clear about what you need it to do.  What functions do you need?  Take a look at our agency’s marketing tool reviews below.

Best Keap alternatives

MailChimp vs Infusionsoft

• If you just need basic email, just choose MailChimp – it’s free and easy.  They do have a paid version when you start to grow.
  When comparing Mailchimp and Infusionsoft as alternatives for Infusionsoft, it’s important to understand their core differences. Mailchimp is primarily an email marketing platform, offering a user-friendly interface for creating and managing email campaigns. It provides a range of templates and automation tools to streamline the process.On the other hand, Infusionsoft is a comprehensive CRM (Customer Relationship Management) platform that goes beyond email marketing. It offers features such as lead scoring, sales pipeline management, e-commerce capabilities, and robust marketing automation. Keap aims to provide end-to-end solutions for small businesses, integrating various aspects of customer management and marketing. While Mailchimp offers a more straightforward and focused email marketing experience, Infusionsoft offers a more extensive and integrated approach to managing customer relationships and marketing efforts.

HubSpot vs Infusionsoft

• HubSpot is your answer if you are more focused on lead generation, social media integration, sales leads, automated campaigns, ad campaign, and email tracking. It has everything you need to grow your business.When it comes to comparing HubSpot and Infusionsoft as alternatives to Keap, there are some key differences to consider. HubSpot is a comprehensive marketing automation platform that offers a wide range of tools and features for businesses of all sizes, such as funnels. It provides robust inbound marketing capabilities, including content creation, lead generation, email marketing, social media management, and analytics. HubSpot focuses on inbound marketing methodologies to attract, engage, and delight customers.On the other hand, Infusionsoft, now known as Keap, is primarily designed for small businesses and entrepreneurs. It combines CRM, marketing automation, and e-commerce functionalities to help businesses streamline their sales and marketing processes. Infusionsoft allows businesses to automate their email marketing campaigns, manage leads, track sales, and create personalized customer journeys.While both HubSpot and Infusionsoft offer marketing automation features, HubSpot stands out with its broader range of tools and a more extensive focus on inbound marketing strategies. HubSpot’s all-in-one platform is suitable for businesses looking to implement a comprehensive marketing strategy, whereas Keap is ideal for small businesses that require a combination of CRM, marketing automation, and e-commerce tools. Ultimately, the choice between these two alternatives will depend on the specific needs and goals of your business.  Automize specializes in Hubspot support also.

Salesforce vs Infusionsoft

• Salesforce – Salesforce and Infusionsoft are both powerful customer relationship management (CRM) tools, but they cater to different types of businesses and have distinct features. Salesforce is a highly versatile CRM software platform that can be customized to fit the needs of any business, regardless of size or industry. It offers a wide range of features, including sales and marketing automation, lead management, customer service tools, and advanced analytics.
  Salesforce’s strength lies in its scalability and ability to integrate with other business systems, making it an ideal choice for large enterprises with complex sales processes and multiple departments. On the other hand, Infusionsoft is a more focused CRM and marketing automation software specifically designed for small businesses and entrepreneurs. It offers features like lead generation, email marketing, sales pipeline management, and e-commerce capabilities.
  This platform is known for its user-friendly interface and simplicity, making it a suitable choice for businesses with limited resources and a need for basic CRM functionalities.While Salesforce offers a broader range of features and scalability, Infusionsoft excels in providing a simplified CRM solution tailored to small businesses. Ultimately, the choice between Salesforce and Infusionsoft depends on the specific needs and goals of the business, as well as the size and complexity of the organization.

ActiveCampaign vs Infusionsoft

• ActiveCampaign handles email marketing, marketing automation, CRM and sales automation, and more.  It is a very good choice as your Infusionsoft alternative.  It is the only one that truly gives you CRM and marketing automation.  ActiveCampaign and Infusionsoft are both popular automation platforms, but they have some key differences.ActiveCampaign is known for its user-friendly interface and ease of use. It offers a wide range of features such as email marketing, marketing automation, CRM, and lead scoring. ActiveCampaign focuses on simplicity and flexibility, making it a great choice for small to medium-sized businesses. It offers powerful automation capabilities and allows users to create highly personalized and targeted campaigns easily. Additionally, ActiveCampaign offers integrations with various third-party tools, making it a versatile solution for businesses of all sizes.On the other hand, Infusionsoft is a robust and comprehensive marketing platform designed for small businesses and entrepreneurs. It offers a complete suite of features including CRM, email marketing, e-commerce, sales pipeline management, and more. This platform is known for its advanced automation capabilities and customizable workflows. It provides in-depth analytics and reporting to help businesses track their campaigns’ performance effectively. However, Infusionsoft has a steeper learning curve compared to ActiveCampaign and may require more technical expertise to fully leverage its features.Overall, ActiveCampaign is a more user-friendly and flexible marketing automation solution suitable for businesses looking for simplicity and versatility. On the other hand, Infusionsoft offers a more comprehensive and advanced set of features, making it ideal for small businesses and entrepreneurs who need a robust marketing platform.Automize can help you as they have ActiveCampaign certification and are a certified ActiveCampaign agency.  This is our favorite Infusionsoft alternative.

Ontraport vs Infusionsoft

• Ontraport is the closest thing to Infusionsoft.  Ontraport excels in membership sites.  As a Keap advisor, this is the one I would pick if you need customer support and control for a membership site. When comparing Ontraport as an alternative to Keap Infusionsoft, it is important to understand their differences in terms of features and functionalities. While both platforms offer robust marketing automation and customer relationship management (CRM) capabilities, they have distinct characteristics that set them apart.Infusionsoft is known for its powerful automation tools, email marketing capabilities and CRM functionalities. It provides a comprehensive suite of features that allow businesses to automate their sales and marketing processes, manage customer interactions, and track leads effectively. This platform offers advanced segmentation, lead scoring, and campaign management tools, making it an ideal choice for businesses looking for a sophisticated marketing automation solution.On the other hand, Ontraport offers a unique combination of CRM, marketing automation, and membership site management. It focuses on simplifying business operations by providing intuitive tools for managing contacts, automating marketing campaigns, and analyzing customer data. Ontraport also offers advanced features such as visual campaign builders, landing page creation, and customizable reporting, making it suitable for businesses that prioritize ease of use and visual workflows.In summary, while both Ontraport and Infusionsoft serve as viable alternatives to Keap Infusionsoft, they cater to different needs and preferences. Infusionsoft excels in offering a comprehensive set of automation and CRM features, while Ontraport focuses on simplifying business operations and providing user-friendly tools. Ultimately, the choice between the two platforms depends on the specific requirements and objectives of each business.Looking for a Keap alternative still? When you have done the research, you might find that Infusionsoft may be your answer.  It handles CRM, email marking automation, accounting, eCommerce, referral program management, landing pages, sales reports, and much more.  Ask yourself – do you need ALL of this? Make sure you can and will use what you pick out. While there are Infusionsoft known issues, if you have someone who is trained on the platform, such as our company as a Certified Infusionsoft partner, this program may make the most sense for your business.

Other Alternatives and Competitors

Some other alternatives companies can consider as part of their portfolio are ConvertKit, GetResponse, and Clickfunnels.  There are articles out there on the top 10 alternatives to Infusionsoft in 2023, but we wanted to focus on these as the best alternatives for 2023.

MailChimp, HubSpot CRM, SalesForce, ActiveCampaign, Ontraport, or Infusionsoft for your marketing automation platform?

Still looking for alternatives for your marketing and CRM? All of these Infusionsoft alternatives offer similar features and benefits, so it’s important to choose the one that is best for your specific needs. Consider your budget, the size of your database, and the focus of your marketing efforts when making your decision. With so many great options available, you’re sure to find an Infusionsoft alternatives that’s perfect for your small business!

Have you used any of these Infusionsoft alternatives? Let us know in the comments below! And be sure to check out our other articles for more great marketing tips and advice. Thanks for reading!